A BRAND IS BORN
Pudgy Budgie came to be one Monday afternoon, at the beginning of Autumn, 2021, after visiting three local stores and not being able to locate a single Australian-made product inside. An incredulous look came my way when I asked, “Do you have anything that’s made in Australia?” The reply quickly followed: “You won’t find anything made in Australia these days.” I begged to differ, and started this venture.
I was resting at home, after having finished a long day of university classes, with my talking pet budgie, ‘Venizelo’ (‘Benny’ for short), perched on my shoulder.
I was in the very early stages of starting this business, and after a great deal of planning, still had no clue as to what the name of this Aussie brand would be. With ‘Benny’ up on my shoulder, I jokingly asked him for ideas.
At that very moment, the words “pudgy budgie, budgie, budgie” were uttered from my little feathered friend, and both this Australian brand’s name, and adorable stylised bird logo, were born.
Georgia
Founder - Pudgy Budgie